Transforming manual operations into automated growth.
Aucava is AI built for wholesale distribution by people who run a wholesale business. It takes the manual work out of orders, stock, invoices, and customer chat, so your team can focus on growth rather than admin.
Illustrative example of the Order Processing view. Customers, orders, and figures shown are not real.
Customers and integrations, live in production
Partner and integration names shown for identification only. All trademarks are the property of their respective owners.
Most wholesalers lose 3 to 8% of revenue every year to manual work.
Orders retyped from email. Stock counts done on a Friday. Overdue invoices that no one chases. Your systems hold the data, but your team is still the glue holding everything together.
Order-entry errors
Wrong product, wrong price, wrong customer. Refunds, credit notes, lost trust.
Dead stock
Cash tied up in the wrong inventory because forecasts are guessed rather than measured.
Late payments
No one owns chasing overdue invoices. Cash sits in customers' accounts, not yours.
Manual data entry
Ops staff copy-pasting between systems and spreadsheets for a full working day, every day.
Missed sales
Customers who quietly dropped off, reorders nobody remembered, upsells nobody spotted.
Why haven't your existing tools fixed this? Generic automation tools do not understand wholesale. Bigger ERPs are rigid and slow to change. Most AI products read an email and make a suggestion, then wait for a human. Aucava is built to do the full job inside the systems you already use.
Eight AI services delivered through the tools your team already uses.
Aucava reads your emails, checks your stock, processes your orders and chases your invoices. It works alongside the systems you already have, and your team sees every action in Slack. No new dashboard to learn, no extra login, no change-management project.
Order processing
Orders arrive by email, WhatsApp or PDF. Aucava reads them, matches products, checks pricing, and creates the order in your system. Seconds, not hours.
Stock and forecasting
Aucava learns your real sales history and tells you what to reorder and when. Reorder points adjust to seasonality, promotions, and supplier lead times automatically.
Customer chat
An assistant that answers trade queries, takes reorders, and hands over to a human the moment the conversation needs one. Over email, WhatsApp, or both.
Invoice chasing
Polite, personal reminders sent automatically on the right day. Late payments drop and your team stops making awkward phone calls.
Subscriptions and standing orders
Regular orders, case clubs, and allocation releases. Renewals, skips, and swaps handled before your customers have to ask.
Supplier management
Purchase orders written, supplier confirmations matched, and delivery dates tracked. Your supplier inbox stays clear. Problems come to you, not a to-do list.
Deliveries and logistics
Shipments tracked across couriers and 3PLs. You hear about a delay as it happens, not from a customer complaint the next day.
Pricing rules
Set the rules your commercial team would apply (margin floors, promotional pricing, customer-specific terms) and let Aucava apply them consistently across every order.
Approvals, overrides, full audit trail. All in Slack. No new dashboard to log into. Your team sees every action Aucava takes in the tool they already use. Low-risk tasks run on their own. Anything that touches price, credit, or a customer relationship waits for a named person to approve in one click.
What happened when we ran Aucava on ourselves.
We run a wholesale business called Sip Champagnes. When we switched Aucava on inside it, the P&L moved in a way we had stopped believing was possible. The numbers below are from our own audited management accounts, comparing the nine months after switch-on to the nine months before.
On a slightly smaller top line. Margin doing the work, not volume.
Up by fifteen percentage points compared to the same period a year earlier.
Cleaner purchasing, fewer order-entry errors, tighter supplier terms.
From a sizeable loss to near break-even, on track to post-tax profit.
Same team, more throughput. AI took the manual work, not the people.
The whole P&L moved. Not a one-off, not a single line item.
The trajectory held. This was not a one-off quarter.
- Gross margin sustained above 35% nine months after switch-on.
- Operating run-rate at break-even. On track for post-tax profit this year.
- Order-processing automation running above 95% straight-through on priced lines.
“We didn't fire anyone. We just stopped asking them to do work a machine could do. They started closing deals and managing customers instead of fighting spreadsheets, and the P&L moved in a way I'd stopped believing was possible.”
Source: our own audited management accounts. Results are specific to our business and are shared to illustrate the scale of change that is possible, not to guarantee the same outcome for every customer.
Drinking our own champagne.
Aucava was built inside a working wholesale distributor and tested on ourselves before we ever offered it to anyone else. We run the product every day in a real business, which means every feature has to earn its place in a real P&L.
Augment and automate. Software that does the work, not just reports on it.
Always-on availability. An operator that shows up every hour of every day, not just when the office is open.
Built and tested by distributors, for distributors.
Aucava is built by people who run a wholesale business every day. We felt the pain of manual admin, missed reorders, slow customer responses, and stock blind spots before we ever wrote a line of code. So we built tools to fix them, one problem at a time, and measured every one against the P&L.
That gives Aucava something most AI software does not have: a real business running on it. Our founders are not observing the problem from the outside. They are living it. Every feature has to work for us before it works for you.
The result is software that understands the reality of a wholesale operation, not a theoretical version of it. That is the difference between a product and a demo.
Built by distributors, for distributors. The difference shows.
Other AI tools touch parts of this problem. Most were built by people looking at wholesale from the outside, for a customer who is not you. Here is what that means in practice.
| How they compare | Aucavaus Built by distributors, for distributors | Brand-side AI platforms Agentic tools built for product manufacturers | Workflow automation platforms Generic tools you configure yourself | Legacy ERP add-ons Modules bolted onto big-ticket ERPs |
|---|---|---|---|---|
| Built for | Wholesale distributors | Brands selling into distributors | Any workflow, any business | Enterprise, at enterprise pace |
| Origin | Built and tested in a working distributor | Usually built by ex-brand teams or generalists | Horizontal platform, no industry depth | Vendor-led, feature-by-feature roadmap |
| What it does | Executes the full job end-to-end | Reads emails, suggests the next action | Moves data between systems | Workflow engine, rules-based |
| Your team's role | Sets the rules, approves what matters | Reviews and approves most things manually | Builds and maintains the workflows | Long implementation, slow change |
| Integration with your systems | Works with Bevica, Xero, and more | Not a focus, light integration | Generic connectors, no domain logic | Same vendor only |
| Where it lives | In Slack, where your team already works | Another dashboard to log into | A separate admin console | The ERP you already have |
| Time to live | 2 to 4 weeks | Often unclear | Days to build, months to maintain | 6 to 18 months |
From handshake to in-production in under a month.
No six-month implementations. No consulting-led scope creep. We earn the pilot, then we earn the expansion.
Connect
We plug Aucava into the systems you already use. Your ERP, your accounting, your email and messaging. No new software for your team to learn. Nothing to rip out.
Learn your business
Aucava takes a couple of weeks to learn your products, your customers, your pricing, and the way you talk to people. You work alongside us. You do not hand it over to a systems integrator.
Go live, with your team in control
Aucava starts doing the work. Your team sees every action in Slack and approves anything that touches price, credit, or customer trust. You set the rules. Nothing happens you did not sign off on.
Keep compounding
Each new service you switch on makes the others smarter. By month three the platform is paying for itself several times over, measured against your own P&L.
What could Aucava be worth to a business like yours?
A simple, transparent estimate built from published industry benchmarks, not a prediction for your business. Move the sliders to see what the maths looks like at your scale. The real number comes from a conversation.
Your business, roughly
Approximate figures are fine. The point is to see the shape of the opportunity, not to get a quote.
What the assumptions below add up to at your scale. Not a prediction for your business. Not a quote.
We quote properly after a 30-minute walkthrough, against the real shape of your business.
Midpoint of the 3 to 8% range cited across wholesale distribution by McKinsey, Deloitte, and supply-chain industry reports. A benchmark, not a figure specific to your business.
A conservative target for what modern AI automation can realistically recover in its first twelve months. Not a guarantee. Actual recovery depends on which services you switch on and how much manual work you have today.
A standard analyst figure for UK ops team members, combining salary, National Insurance, pension, and allocated overhead.
This calculator is an industry-benchmark sanity check, not a projection derived from Aucava customer accounts. As we publish anonymised results from more customers, we will tighten these assumptions and sharpen this tool.
Priced against what we recover for you.
Aucava is priced so the maths always works in your favour. The typical customer recovers several percent of revenue in the first year, and we charge a fraction of that. Exact numbers depend on your size and which services you switch on, so we quote after a short walkthrough.
Service by service
Pay monthly for the services you want
Pick one or two services to start with, usually order processing or invoice chasing, and add more when you see the impact. Cancel any service with one month's notice.
- Monthly rolling. No long-term tie-in.
- Add or remove services as you grow.
- Ideal if you want to start small and prove it.
Bundle
Multiple services, one monthly price
The most popular choice. Bundle the services that work best together (typically orders, stock, and invoicing) for a single monthly price that is lower than paying service by service.
- All bundled services under one price.
- Unified Slack workspace for approvals.
- Shared Slack channel with our team.
Annual
Bundle, paid upfront, at a discount
Take a bundle on a twelve-month commitment, paid upfront, for a 10% discount on the monthly price. Best for customers who know they want the full platform and would rather budget once.
- 10% off the equivalent monthly bundle.
- One invoice, one PO, one conversation.
- Priority onboarding and roadmap input.
Aucava works with the systems you already own. No migration project.
We start with one service against a ring-fenced slice of your business. If the measurable outcome we agreed has not moved after 30 days, you walk away with nothing to pay.
Hosted in UK/EU on AWS. We never use your data to train foundation models. DPA on request.
All options include: the Aucava Slack app, UK/EU hosting, a named implementation lead, and the 30-day outcome trial.
Built for wholesale distribution.
Aucava is purpose-built for businesses that buy from suppliers and sell into trade customers. If that is you, the same problems tend to show up: manual orders, stock blind spots, slow collections, and too much admin. Aucava is designed for all of them.
Food and drink wholesale
Wine and spirits, craft beer, speciality food. High SKU counts, trade pricing, allocations.
Consumer goods wholesale
Health and beauty, homeware, apparel. Seasonality, supplier lead times, returns.
Industrial and trade supply
Building materials, industrial supplies, specialist equipment. Complex quoting, credit terms, project orders.
If your business moves product from suppliers to trade customers, Aucava is worth a conversation. The walkthrough is the fastest way to know whether we fit.
Product builders and operators, not a lab experiment.
Aucava is built by people who have shipped software at scale and run a wholesale business day to day. The mix matters: AI engineering, commercial growth, and hands-on operations, all under one roof.
AI and product engineering
Nearly two decades shipping software products that people actually use. Modern AI systems, built with guardrails rather than magic, and architected to run reliably at scale.
Commercial and growth
Senior leadership experience at Google and Trustpilot. Multi-market software launches, pricing, partnerships, and growing revenue from first customer to hundreds of millions.
Wholesale operations
We own and run a UK wholesale distributor. That means we have lived through the exact problems Aucava solves, inside a real P&L, not in a pitch deck.
Enterprise-grade security
Hosted in the UK and EU on AWS, with role-based access, full audit trails, and data-protection agreements on request. Your data is never used to train AI models.
Founded & led by
Product engineer and operator. 17 years building software products, eight years running a wholesale distributor. Leads product and engineering.
Former senior leader at Google (13 years) and VP Growth at Trustpilot. Scaled Google Domains 5X in 5 years across 25+ countries. Leads commercial, operations, and hiring.
Everything a sceptical ops director usually asks.
If something isn't answered here, email us directly. A founder will reply.
No. Aucava is designed to sit on top of the systems you already use. We have direct integrations with Bevica and Xero, and we can connect to most mainstream ERPs and CRMs through their APIs. If your team already works in a particular tool, we meet them there rather than asking them to move.
Two to four weeks for the first service. That includes connecting your systems, learning your data, and going live with your team. We do not do six-month implementations. If a project is taking that long, something is wrong with the scope.
Only where you tell it to. For low-risk, repetitive tasks such as logging orders or sending reminders, Aucava works autonomously and your team reviews the trail. For anything that touches price, credit, or a customer relationship, it proposes and your team approves in a single click. You set the boundaries. Every action is logged so you can see exactly what happened and why.
No. Aucava is delivered through Slack, which most teams already use. Your people see proposed actions, approve them, and get a clean audit trail in the channels they already work in. Microsoft Teams is available for customers whose security policy requires it. We deliberately did not build another dashboard; adoption drops when people have to log in somewhere new.
Three main differences. First, Aucava is built by people who run a wholesale business themselves, not observers. Second, it executes the full job end-to-end rather than reading an email and suggesting what you should do next. And third, it integrates directly with the systems wholesalers actually use. Most alternatives were built for product brands, not distributors, and you feel the difference almost immediately.
You can buy service by service on a monthly rolling basis, take a bundle of services at a lower combined price, or commit to a bundle for twelve months upfront for a 10% discount. Exact numbers depend on your size and which services you switch on, so we quote after a short walkthrough. The pricing is always shaped to recover a multiple of its own cost inside your first year.
Aucava runs on AWS in UK and EU regions. Your data stays in your tenancy. We never use customer data to train AI models. We are happy to sign a data-protection agreement and walk your security team through the architecture before you commit.
We switch on one service, usually order processing or invoice chasing, on a ring-fenced slice of your business. We agree a measurable outcome upfront. If that outcome has not been met after 30 days, you walk away with nothing to pay. It is the clearest way we know to remove the risk of trying something new.
We share the headline results publicly and give prospective customers a fuller walkthrough of how the numbers moved, in context, during the demo. That is the level of detail most buyers find most useful.
Still have questions? hello@aucava.ai
See what Aucava could take off your plate.
Thirty minutes with a founder. Bring your three most painful manual processes. We will tell you honestly which ones Aucava can take off your plate in 2 to 4 weeks, which ones will take longer, and which ones it is not the right tool for.
30-minute call · Bring your three worst processes · Honest answer on fit